We Wear / Customer journey
Four modules on the same blazer.
The example follows Giulia as she buys a blazer on the demo store. At each step another module comes in and uses the data collected by the previous ones.
Scroll to follow the journey
01 · Size · SizeFlow
The recommended size: 38, slim fit.
Giulia enters height, weight, age and gender. SizeFlow works out her body measurements and compares them with the blazer's size chart: recommended size, fit across the chest and alternative sizes.
02 · Try on · FitFlow
Photo try-on: the blazer on her own picture.
Giulia uploads a full-length photo or takes one with her phone. FitFlow generates an image of her wearing the blazer, which she can compare with the original and save to her phone.
03 · Style · StyleFlow
Styling: a complete look from the catalogue.
StyleFlow suggests blazer, shirt and trousers, with the recommended size already selected on each item. With “Try it on”, FitFlow shows the whole look on her photo.
Works with
SizeFlowFitFlow
04 · Photo · VisualFlow
The look in the photo, in one step.
With “Shop the look” the items in the photo become a list: colour and size for each, the ideal size already selected, the total and a button to try them all on.
Works with
SizeFlowFitFlowStyleFlow
05 · Similar · VisualFlow
If a colour is missing, similar items in her size.
Similar items can be filtered by type, colour and season. With SizeFlow on, the “available in your ideal size” filter is already switched on.
Works with
SizeFlowStyleFlow
06 · Basket
In the basket, already in the right size.
The recommended size stays on the product page and in the looks: one click puts the whole look in the basket, each item in its size. If a size is sold out, the alternative shows straight away.