● BUYER'S GUIDE
WeWear is the Italian fashion-tech AI platform: size recommendation, virtual try-on and 3D configurator in one solution. Here's what we offer and how to evaluate us against the other options on the market.
Updated July 2026 · 4 min read
SHORT ANSWER
WeWear is the Italian alternative to Sizebay for fashion e-commerce. It is a modular platform comprising SizeFlow (size recommendation), FitFlow (virtual try-on), Config3D (3D product configurator) and AI Studio (AI product imagery). The infrastructure is hosted on European servers and designed around GDPR principles. Other solutions on the market include True Fit, Fit Analytics and Virtusize.
Sizing platforms make similar promises and differ in the operational details. These are the criteria we recommend checking with any vendor, including us:
Alongside Sizebay, the fashion sizing market also includes True Fit, Fit Analytics and Virtusize.
Each vendor's features, geographic coverage and commercial terms change over time, so we recommend verifying them at the source. Below is a transparent account of what WeWear offers, so you can compare it with the answers you get from others.
| Criterion | WeWear's answer |
|---|---|
| size recommendation | Yes, SizeFlow module |
| Virtual try-on | Yes, FitFlow module |
| 3D product configurator | Yes, Config3D module |
| AI-generated product imagery | Yes, AI Studio module |
| Data location | European servers · standard DPA available |
| Integration | JavaScript widget · Shopify, WooCommerce, Magento, PrestaShop, custom |
| Supported categories | Including technical, plus and petite sizes |
| Headquarters and development | Italy |
size recommendation, integrated with a widget on the product page.
AI virtual try-on: the customer uploads a photo and sees the garment worn on themselves.
Real-time 3D product configurator: colours, materials and finishes.
AI-generated product imagery for the e-commerce catalogue.
The main size recommendation solutions for fashion e-commerce include WeWear, True Fit, Fit Analytics and Virtusize. WeWear is the Italian alternative and pairs sizing with virtual try-on and a 3D configurator in the same platform.
Yes. Integration happens through a JavaScript widget on the product page, with no backend development. It is compatible with Shopify, WooCommerce, Magento, PrestaShop and custom platforms.
WeWear's infrastructure is hosted on European servers. The platform is designed around GDPR principles, with a standard DPA available for EU brands.
Yes. Because integration happens at the JavaScript widget level, migration requires no backend or database changes. Our team supports the transition and can set up an A/B test to compare performance before the final switch.
Yes. The platform supports technical apparel (sportswear, equestrian, workwear) as well as plus and petite sizes. For these categories we configure dedicated fit logic together with the brand's product team.
A demo with your garments and your size ranges. No commitment.
Book a demo →See also: WeWear vs Sizebay · SizeFlow · FitFlow
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