Virtual Try On
FitFlow transforms the shopping experience with an innovative real-time simulation. Thanks to a personalized avatar, the customer can see exactly how the recommended size fits their body, discovering precisely where the garment fits snugly and where it drapes more loosely, ensuring a perfect fit both online and in-store.
HOW IT WORKS
Using a personalized avatar—generated through We Wear's digitalization technologies—FitFlow simulates the fit of the recommended size on each customer's unique body shape.
WHAT TOP BRANDS ARE SAYING about us
We are delighted to announce our collaboration with Loro Piana at Viva Technology 2024 on the “silhouette project”: an interactive experience that uses GenAI to create a digital representation of an individual in a LoroPiana look. This work of art embodies craftsmanship, a core value of the Maison, and demonstrates how technology can elevate the personalized customer experience to the next level.
We are excited to announce our collaboration with La Sportiva, a leading sportswear brand. Using video scanning tools, the company creates digital replicas of wearers’ bodies, allowing for precise garment fitting. This innovation has minimized the need for real-world prototypes, cutting costs and reducing waste.
The match between tradition and innovation has pushed a Biella haute couture brand, a reference in the field of formal wear, in the direction of digitalization. Modesto Bertotto uses the WeWear 3D Configurator to improve customer engagement through a new customer experience in which everyone can customize their dream formal wear. The dress is displayed in a careful and detailed way on a virtual mannequin that realistically simulates the final fit.