● 02 · FITFLOW · VIRTUAL TRY-ON
AI virtual try-on on the customer's real photo — or pattern simulation and editing on the avatar. Complete outfits in seconds. More confidence, fewer returns, fuller carts.
HOW IT WORKS
Setup via GTM or JS snippet. No changes to your e-commerce code. Live in less than one business day.
Share your product feed (Google Shopping, Meta or CSV). FitFlow integrates on every PDP via GTM or JS snippet — setup in less than one business day.
Upload a photo or select a preset model. The AI generates a realistic image of the garment — or a complete outfit — on the customer's real body in seconds.
With one click the customer adds the look to the cart, saves the try-on or shares it on social and WhatsApp — turning every VTO into a brand activation moment.
FEATURES
The customer uploads a photo: the AI generates a photorealistic image of the garment worn by them in seconds. No generic avatar — their own real body.
Not just one product: the customer combines multiple garments in one session and sees the complete outfit in seconds. More inspiration, less hesitation.
For formalwear or made-to-measure brands: the customer visualises and edits the pattern on their body avatar. Digital tailoring, without a physical atelier.
Every try-on is shareable on Instagram, WhatsApp and social. The customer becomes a brand ambassador — every VTO session is a free brand activation moment.
Insights on VTO sessions, cart additions, social shares, most tried products. Concrete data to optimise merchandising and communication strategy.
Widget fully customisable with brand identity: editorial backgrounds, colour palette, layout aligned to the site's design system. White-label ready.
CHANNELS
FitFlow is not only for e-commerce. Your sales team can use it in-store on a tablet or totem — turning every visit into a personalised clienteling experience.
Integrated on the PDP via GTM or JS snippet. The customer uploads a photo and tries on the garment — or a complete outfit — directly on the site. Live in less than one business day.
Your team uses FitFlow on a tablet or totem in-store. Virtually try on garments not available in size, out-of-stock looks or new season previews — without physically setting up a fitting room.
VTO + UPSELLING
While the VTO image is being generated, the user discovers complete outfits. Immediate inspiration, zero waiting — and natural upselling in the purchase flow.
The FitFlow integration has transformed the way our customers interact with the online catalogue. The data speaks for itself: fewer returns, more trust, more conversions. An investment that pays for itself.
Chosen by leading brands
CONTACT
Show us your e-commerce and we'll give you a personalised estimate of the impact on conversions and returns.
